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Whether
your agency is large or small, creative or media focused Motherboard Media
will be able to help your firm realize the potential of this communications
channel. Traditional lines have
blurred and there are many opportunities for agencies to get into the business
of providing Internet and Digital advertising for your Clients. You want to offer your Clients expertise in
this dynamic branch of advertising, Motherboard Media can help you.
For Creative Agencies:
You may have wondered why your clients have been using
another firm to handle their interactive business. Or perhaps they have been doing their own
Interactive advertising in-house.
Although it may not be a valuable advertising segment of the marketing
mix losing it to another firm it can be risky. The next thing you know an Interactive
agency is not only overseeing Interactive but has made strides into usurping
other creative assignments that your agency once
handled. Soon you find your core business
leaking out the door.
Motherboard Media can serve as your "in-house"
Interactive consulting partner, with or without your client even being aware
of our presence.
For Media Agencies:
It is often difficult to staff properly for
Interactive media assignments that come and go as advertisers "test the
waters". Whether it is one-time
projects or infrequent use of the new media, Motherboard Media can provide
planning, research, buying and monitoring support on a freelance basis.
Motherboard
Media can also train your permanent traditional media staff on how to best
tackle Interactive media planning and buying assignments and structure
day-to-day nuances of Interactive advertising.
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